Search results for Walkers

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Walkers wishes

Walkers is launching special pack designs for Christmas in conjunction with the Make-A-Wish Foundation, a charity that grants wishes to children with life-threatening illnesses. Following a Design a Special Bag competition run earlier this year the packs feature illustrations of Santa and a snowman...

Walkers denies ditching Lineker

Walkers has denied ditching brand ambassador Gary Lineker from its future campaigns, stating that he will have a role with the brand for "years to come".

Walkers, potato crisps

Adwatch reviews: Walkers

LONDON - Logan Wilmont, executive creative director of Draftfcb, reviews the Walkers TV commercial 'Suggest a flavour', which had the highest recall with the public in the weekly Adwatch ranking for 17 September.

Walkers names snacking chief

Walkers has appointed Danone marketer Thomas Delabriere to a new marketing director role as part of a reshuffle at parent PepsiCo.

Walkers reviews promotions work

PepsiCo has put The Marketing Store and Haygarth on alert as it prepares to review its sales promotions and in-store marketing account for Walkers crisps.

Walkers secures Wembley tie-up

LONDON - Walkers is to be unveiled as the sixth sponsor of the new £450m Wembley Stadium.

New campaign: Walkers

Walkers is introducing the line 'Little slices of happiness' in a campaign that sees people including brand frontman Gary Lineker spawning several 'crisp-thin' copies of themselves while eating a packet of the crisps.

Brand Health Check: Walkers

Walkers is in danger of losing its crown as the UK's biggest grocery brand, as health concerns hit sales hard.

Superbrands case studies: Walkers

Originally published in 'Consumer Superbrands Volume VI', July 2004. The book reviews the UK's strongest consumer brands as judged by an independent judging panel.

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