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Total UK online advertising expenditure in 2005 grew by 65.6% to 1,366.4 million ( 1.4 billion) to take the sector s market share to 7.8%. The results of the bi-annual study, carried out in partnership with PricewaterhouseCoopers (PwC) and the World Advertising Research Centre (WARC), reveal ...
) and the World Advertising Research Centre (WARC), reveal that in just six months online advertising expenditure ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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