Wispa 'time well misspent' by Fallon
21 May 2012
Kraft Foods is launching a creative campaign to support Cadbury's Wispa and the latest bitesize
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Cadbury Wispa launches £3.5m ad campaign
22 May 2012 | by Sara Kimberley
Cadbury Wispa has launched a £3.5m ad campaign to promote its bitesize addition, targeting...mountain. The strapline reads, "Wispa, time well mis-spent". The campaign is running across social media, outdoor and will launch in cinemas from Friday. The ad will promote Wispa's bitesize addition, Cadbury Bitsa Wispa, to teenagers who may never have heard of the brand until it relaunched in 2008 after ...
Cadbury launches sing-along £8m Olympics campaign
27 Sep 2011 | by John Reynolds
Stripes', citing the recent tie-up with ITV for 'Minute to Win It'. Cadbury is also to revive its Wispa ...
Cadbury Wispa 'Wispa Duo' by Fallon
16 Aug 2010
To mark the launch of new Cadbury Wispa Duo, the bar which is split into two pieces, an an online...Consumers are asked to share which is their preferred side of the bar and to report if their left bar has been swapped for a right one, or if they suspect they may be eating their bar the wrong way round. Consumers can also go to the Wispa Facebook page to let other Wispa fans know which side ...
Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
Thank God that, these days, it's no longer just ads that get us excited; it's things like the resurrection of Wispa and Rage Against The Machine that capture our attention. But what do these campaigns have ... that can teach the big boys a thing or two about advertising. Wispa and Rage Against The Machine were ...
Cadbury to back Wispa Duo with outdoor and online campaign
17 Jun 2010 | by John Reynolds
Cadbury is supporting the launch of its Wispa Duo bar with a £1.2m campaign which will play on its...Cadbury launched Wispa Duo bar, two smaller bars in one pack, earlier this month. The bar has a retail price of 68p, which is 18p more expensive than a regular Wispa. The light-hearted campaign ... , consumers can also go to the Wispa Facebook page to let other Wispa fans know which side bar they favour ...
Posterscope makes it a clean sweep at Clear Channel Outdoor Planning Awards
20 Apr 2010 | by Maisie McCabe
Highly Commended: PHD and Posterscope for the Cadbury Wispa Gold' campaign Winner: Building a Brand ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
