St Ivel brings in GGT to handle Cadbury desserts extension
08 Aug 1997 | by GIDEON SUMMERFIELD
. GGT handles Cadbury s Dairy Milk, Time Out, Wispa and Creme Egg brands. DMB s business ...
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An AMV BBDO advertising supplement: Campaign’s ’faces’ rise to top at AMV
21 Nov 1997 | by JOHN TYLEE
Richards for Colman RSCG, which has won three Campaign Press silvers and a D s Wispa, Complan and the COI ...
ANALYSIS: Is NPD stale at McVitie’s? - McVitie’s new product development initiative appears to have crumbled. Last week Marketing revealed that it was slashing its programme in half. Danny Rogers investigates the biscuit company’s
07 Aug 1997 | by DANNY ROGERS
launched Fuse, Wispa Gold and Astros. Mars, which has a reputation for concentrating on core brands ...
Profile: Flying high: Martin George Marketing Director BA
20 Mar 1997 | by HARRIET MARCH
as a graduate trainee, where he worked on the launch and development of Wispa. Cadbury gives ...
Agency of the Week: GGT Advertising
27 Feb 1997
, Wispa), Heinz Complan and baby foods, New World Domestic Appliances, International Fund for Animal ...
Campaign Diary: You must remember
21 Feb 1997 | by Belinda Archer
This week our memory challenge is MPs and would-be MPs in ads. Name them and the products they are shamelessly plugging for a fat fee. Fax your answers to 0171-413 4507 by noon on 21 February. Last week s answers were: 1. Rula Lenska and Dennis Waterman for Wispa; 2. Tony Head and Sharon ...
PROFILE: Family values - Dominic Cadbury Chairman Cadbury Schweppes
30 Jan 1997 | by CONOR DIGNAM
the projection of the Wispa logo on the dome of St Paul s. Cadbury admits you can t always get it right ...
Loyd Grossman stars in BDDP GGT Cadbury’s Wispa ad
23 Jan 1997 | by CAROLINE MARSHALL
BDDP GGT launches two commercials for Cadbury s Wispa on 1 February featuring the wordy chef, Loyd...BDDP GGT launches two commercials for Cadbury s Wispa on 1 February featuring the wordy chef, Loyd Grossman, and the sultry actress, Louise Lombard, alongside Wispa s frontman, Griff Rhys Jones ... of Elliott, teases Rhys Jones in a spot promoting Wispa Gold. What do you like in a woman, Griff? she ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
