22 Dec 2008
| by Darren Davidson
in Cadbury Wispa's new two-minute TV spot by Fallon....the Love of Wispa' campaign was created after a Facebook group was formed calling for the return ...
and in the spirit of public co-operation, fans were invited to become involved in the making of the ad. Wispa ...
15 Oct 2008
| by Nikki Sandison
LONDON - Cadbury, which reported strong results yesterday on the back of Wispa and Dairy Milk sales...of its Wispa bar helped to deliver an 11% hike in quarterly revenues. It sold 50m Wispa bars alone ...
04 Aug 2008
| by Nikki Sandison
LONDON - Cadbury is bringing the Wispa back on a permanent basis in response to pleas made by fans...The production of Wispa bars was halted in 2003 due to poor sales in the 1990s but Cadbury agreed ...
to bring about Wispa's return included a Bebo group called "We Like Wispa", and a YouTube video ...
it and believe it". Tony Bilsborough, a spokesperson for Cadbury, said: "Wispa is a true icon loved by its fans ...
19 Feb 2008
| by Jennifer Whitehead
, revenues in the second half benefited from the successful relaunch of Wispa and our new advertising ...
30 Jan 2008
| by Jacquie Bowser
to Cadbury s bringing back Wispa for example. As a result of this power, when it comes to brands liaising ...