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in Cadbury Wispa's new two-minute TV spot by Fallon....the Love of Wispa' campaign was created after a Facebook group was formed calling for the return ... and in the spirit of public co-operation, fans were invited to become involved in the making of the ad. Wispa ...
LONDON - Fallon filled London's Alexandra Palace with 300 Wispa fans earlier this week to shoot...Volunteers from all over the UK gave their time for payment in chocolate bars to star in the shoot. They had signed up to offer their time on a Wispa-created website. After receiving 2,281 pledges in 25 days, Cadbury selected more than 300 fans to star in the ad. These included 33 cheerleaders, two belly ...
, make some more. Don't try to live off the embers. The Wispa renaissance worked because people were ...
Brands controlled? Wispa, Crunchie, Twirl, Double Decker, Boost, Picnic, Star Bar, Curly Wurly ... we have with Wispa to drive further success and create a truly legendary chocolate bar. To continue ... . And be measurable. What's been your most enjoyable campaign to date? The "Wispa is Back/For The Love of Wispa ...
. Wispa seeks UGC Cadbury is asking fans to help it create a TV ad for Wispa as part of its campaign 'For the love of Wispa'. A series of press, bus and online ads, created by Fallon, directs Wispa ...
. The Birmingham plant is home to Wispa, recently revived following a campaign by Borkowski that won Campaign ...
of the Year for Bring Back Wispa, and M C Saatchi, Sport Entertainment won Specialist Consultancy ...
Brand: Wispa Marketing director: Phil Rumbol Agency: Publicis Executive creative director: Nik ...
Bring Back Wispa campaign. Conservative Party communications director Any Coulson was named PR ...
Borkowski picked up the award for Campaign of the Year and for Digital Innovation for its Bring Back Wispa campaign. Wispa fans had been using social networking sites to call for a return of the iconic chocolate treat. Cadbury Trebor Bassett responded that Wispa would be returning, but following ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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