to remove filtersBig Awards 2008: Grocery soft drinks & household
24 Oct 2008
Brand: Wispa Marketing director: Phil Rumbol Agency: Publicis Executive creative director: Nik ...
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Meet Julie Mercer, Cadbury
18 Nov 2008 | by Staff
Brands controlled? Wispa, Crunchie, Twirl, Double Decker, Boost, Picnic, Star Bar, Curly Wurly ... we have with Wispa to drive further success and create a truly legendary chocolate bar. To continue ... . And be measurable. What's been your most enjoyable campaign to date? The "Wispa is Back/For The Love of Wispa ...
Hit or Miss: Social network campaign to bring back Wispa chocolate bar
11 Aug 2008
Wispa comeback People power triumphed this week when Cadbury announced it would reinstate its Wispa...groups on Facebook, MySpace and Bebo. Borkowski PR, the agency advising Cadbury, said Wispa would be back ... of the 1980s rejoiced this week at the permanent return of Cadbury's Wispa, thanks to an independent' fan ... by tapping into nostalgia and helping to generate talkability' via digital media. Chinese Wispas ...
Facebook members reach 2m in London
30 Jan 2008 | by Jacquie Bowser
to Cadbury s bringing back Wispa for example. As a result of this power, when it comes to brands liaising ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
