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Shortlist for Media Week Awards 2010 announced

Media for Cadbury Wispa Gold Starcom MediaVest Group for Kraft Philadelphia ZenithOptimedia for O2 ...

Start small, aim big

Thank God that, these days, it's no longer just ads that get us excited; it's things like the resurrection of Wispa and Rage Against The Machine that capture our attention. But what do these campaigns have ... that can teach the big boys a thing or two about advertising. Wispa and Rage Against The Machine were ...

Advertising in the noughties - Top 10 press ads

1. Land Rover Masai RKCR/Y R 2003 2. Harvey Nichols Womenswear DDB London 2006 3. Robinsons Girl on a Swing BBH 2004 4. Stella Artois Town Lowe London 2005 5. Cadbury Wispa's Back Publicis 2007 6. Adidas Prayer TBWA\London 2007 7. Volkswagen King Kong DDB London 2004 ...

Brand Manager of the Week

brand, what would you be? Wispa. Absence makes the heart grow stronger; I d just keep re ...

Marketing's Design Agency League Table 2009

, managing director of branding group Anthem Worldwide. '[Examples include] the relaunch of Wispa, Milky Bar ...

Power 100 Marketers of 2009: 1-50

to be the initiator of the shift toward 'retro' brands, after bringing back 80s chocolate bar Wispa on a permanent ...

Big Awards 2008: Grocery soft drinks & household

Brand: Wispa Marketing director: Phil Rumbol Agency: Publicis Executive creative director: Nik ...

Brand Republic's top stories of 2007

1 Social networks rule the world This year was dominated by developments in social networking, as Facebook took up the baton from MySpace, YouTube and Google as the hot digital media property. Brands embraced Facebook, with Cadbury twigging that the existence of a 14,000 strong group Bring Back Wispa ...

The Work: Private view

of the Wispa (1) chocolate bars from the cultural rubbish heap that was the 80s. As a writer, I love long ...

Media: Things we like

. THE RETURN OF CADBURY'S WISPA Hurray, Cadbury is bringing back that 80s icon of chocolately loveliness, the Wispa. At the time it was pulled in 2003, we seem to remember some nonsense about there being no point producing both Wispas and Twirls, as they were too similar. They are, of course, totally different. Anyway ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.