to remove filtersMarketing's Design Agency League Table 2009
01 Jul 2009 | by Scott Billings
, managing director of branding group Anthem Worldwide. '[Examples include] the relaunch of Wispa, Milky Bar ...
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Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
Thank God that, these days, it's no longer just ads that get us excited; it's things like the resurrection of Wispa and Rage Against The Machine that capture our attention. But what do these campaigns have ... that can teach the big boys a thing or two about advertising. Wispa and Rage Against The Machine were ...
The Week in marketing: 11 November 2008
11 Nov 2008 | by Staff
. Wispa seeks UGC Cadbury is asking fans to help it create a TV ad for Wispa as part of its campaign 'For the love of Wispa'. A series of press, bus and online ads, created by Fallon, directs Wispa ...
Profile: Caught up in BA's crisis - Martin George Commercial director, British Airways
05 Jul 2006
of Marketing Award for overseeing the launch of Wispa for Cadbury in the early-80s. With almost 20 years ...
MARKETING MIX: That was the week that was
09 Sep 1999
Secret, it will attempt to match the success of Cadbury s Wispa; Whitbread launches new ads ...
Profile: Flying high: Martin George Marketing Director BA
20 Mar 1997 | by HARRIET MARCH
as a graduate trainee, where he worked on the launch and development of Wispa. Cadbury gives ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
