to remove filtersFacebook members reach 2m in London
30 Jan 2008 | by Jacquie Bowser
to Cadbury s bringing back Wispa for example. As a result of this power, when it comes to brands liaising ...
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Carling offers free ad hoardings to local pubs
22 Sep 2009 | by James Quilter
to support a marketing push. Last month Cadbury gave away free outdoor media space as part of its Wispa campaign. The campaign for Wispa Gold offered consumers the opportunity to insert their own messages ...
Brand Republic's top stories of 2007
21 Dec 2007 | by Daniel Farey-Jones
1 Social networks rule the world This year was dominated by developments in social networking, as Facebook took up the baton from MySpace, YouTube and Google as the hot digital media property. Brands embraced Facebook, with Cadbury twigging that the existence of a 14,000 strong group Bring Back Wispa ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
