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Cadbury ad raises eyebrows

10 Feb 2009 | by Richard Wood

. But after the airing of the ad - and the subsequent relaunch of the Wispa brand - Cadbury's BrandIndex ...

Meet Julie Mercer, Cadbury

18 Nov 2008 | by Staff

Brands controlled? Wispa, Crunchie, Twirl, Double Decker, Boost, Picnic, Star Bar, Curly Wurly ... we have with Wispa to drive further success and create a truly legendary chocolate bar. To continue ... . And be measurable. What's been your most enjoyable campaign to date? The "Wispa is Back/For The Love of Wispa ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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