NEWS BRIEFS
03 Feb 2000 | by POPPY BRECH
director Gary Haigh. Smith joins from Cadbury, where he was marketing manager for brands including Wispa ...
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The Week in marketing: 11 November 2008
11 Nov 2008 | by Staff
. Wispa seeks UGC Cadbury is asking fans to help it create a TV ad for Wispa as part of its campaign 'For the love of Wispa'. A series of press, bus and online ads, created by Fallon, directs Wispa ...
MARKETING MIX: That was the week that was
04 Nov 1999
completes the last stage in the national roll-out of Wispa, launching it in the London area....completes the last stage in the national roll-out of Wispa, launching it in the London area. 10 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
