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global operation. Cadbury pioneered the craze by bringing back the Wispa bar initially for a limited time only. The move was so successful that Cadbury has brought Wispa back permanently. ...
called a review of the digital account for its Wispa chocolate bar. The company is understood to be in talks with three agencies, and a decision is expected shortly. The brief is to help relaunch the Wispa brand. The Wispa was withdrawn in 2003, but brought back for a trial period in October after a "bring ...
review of the digital account for its Wispa chocolate bar. The company is understood to be in talks with three agencies, and a decision is expected shortly. The brief is to help relaunch the Wispa brand. The Wispa was withdrawn in 2003, but brought back for a trial period in October after a bring back Wispa ...
described it 20 years ago. Nostalgia is a key trend, he adds. Whether it s about bringing back the Wispa ...
on taste - as it s true. Generate a Wispa-style viral bring back campaign. Create a Daddies cult ...
trialling MassMedia s Traction platform with campaigns for Creme Egg and Wispa. ...
However, the company singled out the performance of its UK chocolate division and the Dairy Milk drumming "gorilla" ad, as positive indicators. "In chocolate, revenues in the second half benefited from the successful relaunch of Wispa and our new advertising campaign for Cadbury Dairy Milk," it said. ...
, revenues in the second half benefited from the successful relaunch of Wispa and our new advertising ...
of the Wispa (1) chocolate bars from the cultural rubbish heap that was the 80s. As a writer, I love long ...
. CADBURY - WISPA'S BACK CREDITS Project: Wispa's back Client: Jodie Bates, brand manager, Cadbury Trebor Bassett Brief: Announce the return of Wispa Creative agency: Publicis Writer: Alex Ball Art director ... : Posters THE LOWDOWN Wispa is back. Years after being withdrawn from the confectionary shelves ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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