01 Jun 2012
| by Loulla-Mae Eleftheriou-Smith
is the 'Corgi Dog'."
Art director Spencer White worked on the ad, with copywriter Andy O Carroll and planner ...
31 May 2012
| by Ben Hall
McEwan, acknowledging the concerns of Innocent consumers at the time, said people "recognise we do business in our own way", which, he said, hadn't changed since Coca Cola's investment.
He said: "The same people who worked for us before Coke invested continue to work for us now the same people who ...
31 May 2012
| by Sara Kimberley
The agency won the account after a two-way pitch.
ADT has most recently worked with Ware Anthony Rust, which created the "what means most to you in this world" TV ads. Before that, Abbott Mead ...
to working with the team to build further momentum around our residential business." ...
30 May 2012
| by Helen Edwards, PPA Business columnist of the year
the habit when the objective is simple veracity?
An example of this tension at work is the recent Sunday ...
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- David McCandless , the London-based author, data-journalist and information designer, whose work has ...
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- As part of a drive to bring its 'Imagination at work' ethos to life, General Electric is running ...
30 May 2012
| by Maisie McCabe
confirmed Tria Beauty will spend around 1m on media over the next year. The first work planned and bought ...
London, said: "It's great to work with an ambitious, challenger brand like Tria and help it meet its growth objectives in the UK."
Recent work by Interpublic-owned UM London has included a campaign ...
28 May 2012
| by John Owens
The move follows project work by the agency for the brand earlier this month around the promotion ...
of design director Gianni Colarossi and previous work with Exposure. As part of its retainer brief ...
: His work is very diverse and I think we will really show people a great side to Duchamp, which some ...
25 May 2012
| by John Reynolds
help with our marketing activity. We work with Deng's sponsors and management agency to develop ...
to work more closely with the UK basketball authorities. We have worked closely with them, but would like to work more collaboratively in the future. ...
24 May 2012
| by Sarah Shearman
working with a record label.
'As long as the music you make is good and you're not compromising ...
featuring the artist, while the brand also features in a Madonna video.
Why did Smirnoff work with Madonna?
Diageo has a track record working both with world-famous artists, such as DJ Tiesto ...
24 May 2012
| by John Owens
at the event and arranged interviews with spokespeople from Lappset and Rovio. Working with the BBC Online team ...
23 May 2012
Describe yourself in three words.
Intelligent, bold and charismatic
How would you define marketing?
Working out what the consumer wants, then giving it to them.
What would you be if you weren't a brand manager?
Pilot.
What advice would you give someone starting their marketing ...