The age of the interim marketer
01 Jun 2012 | by David Benady
. 'There isn't a great deal of axing of jobs in the marketing world; companies want to recruit people ...
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this week, the campaign will make Corona the biggest outdoor advertiser in the world beer category this year ... to build on previous success and take advantage of the growing popularity of world beer," he added. ...
. 'There isn't a great deal of axing of jobs in the marketing world; companies want to recruit people ...
scrambling round in the marketing world to pull together fancy charts to prove a Facebook fan is more likely ...
For marketers, part and parcel of effectively reaching young people is understanding not just what they are into and positive about, but also what form their concerns and worries take. Latest insight from Kantar Media s Youth TGI study reveals that as the world changes around them, so fluctuate the chief concerns ...
last October. And the October three years before that. For me, the Disney World in Florida is one ... convinced that I would hate it, and I was won over in 15 minutes. The Disney World I visited can ... World ad that really was as epic as the place itself, and inspiring enough to make the doubters ...
markets, it s also utilising technology the internet and social media - to very good effect. "The ... around. It s one of the fastest growing regions of the world. Brands from all over the world ...
of the world's biggest brand-owners. Marc Mathieu, senior VP of marketing at Unilever, has inspired not only ...
-recalled ad. On the other hand, perhaps it s not actually that hard in today s financially cautious world ... by the cheap and cheerful, not so healthy, world of frozen ready meals? Then, secondly, have some fun ...
The Extreme Group is on the hunt for a PR agency to help it become one of the world's leading...to build the world's leading Extreme Sports TV distribution company and through brand expansion has become ...
As a sponsor of the England football team and the Uefa Euro 2012 tournament, the campaign is a key activity for the brand this year. The light-hearted spot, created by Fold7, features a "fan academy" training facility where fans are put through their paces by celebrities from the world of football ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.