15 Mar 2012
| by Anne Cassidy
Adidas has called a pitch for its global advertising campaign for the 2014 Fifa World Cup....of the 2010 World Cup.
Adidas, one of the key sponsors of the 2014 tournament in Brazil, will be hoping its next World Cup campaign will do more to upstage rivals than its previous effort.
The brand s advertising around its sponsorship of the last World Cup was overshadowed by Nike s Cannes Grand Prix ...
12 Aug 2010
| by Mark Banham
Jaguar Land Rover has signed up as an official supporter of England's 2018 Football World Cup..., England 2018 World Cup Bid chief executive, said: "Jaguar and Land Rover are premium British brands that are ideally suited to support our Fifa World Cup bid.
"At England 2018, we are committed to proving we have the qualities required to stage the world's biggest tournament, and to have the support of brands ...
10 May 2012
| by Anne Cassidy
Adidas has appointed TBWA\Worldwide to handle its global ad campaign for the 2014 Fifa World Cup....TBWA\Worldwide, an Adidas roster agency, won the business after a final pitch against Mother and DDB.
Sid Lee, the roster agency that handled Adidas last World Cup campaign and won the global ...
sponsorship of the last World Cup. However, Nike won plaudits and industry awards, including the Cannes Grand ...
14 May 2012
| by Sara Luker
FIFA World Cup....to support its comms plans as it kicks off international outreach ahead of the 2014 FIFA World Cup ...
football tournament. Fl via Rohlfs, executive co-ordinator of the 2014 FIFA World Cup Brazil for Belo ...
matches in the 2013 FIFA Confederations Cup and six matches in the 2014 FIFA World Cup, including one ...
05 Jul 2010
| by Alex Brownsell
the side's ignominious exit from this year's World Cup in South Africa...., as the team recovers from its disappointing 4-1 defeat to Germany in the last 16 of the World Cup.
Last month, The FA managed to secure a one-year extension from FA Cup sponsor E.ON , which had previously ...
03 Aug 2010
| by Daniel Farey-Jones
campaign featuring World Cup winner David Villa, tennis pro Andy Murray and rugby legend Jonny Wilkinson....appearing alongside NFL Super Bowl winner Reggie Bush, NBA All Star Derrick Rose, heptathlon world champion Jessica Ennis and Olympic gold medallist and cycling world champion Victoria Pendleton, the range of elite ...
23 May 2012
| by Matt Cartmell
Ryder Cup Europe has appointed Grayling to manage international comms for the next home staging...: As one of the world s premier sporting events we believe that The Ryder Cup s reputation and appeal can ...
in 2018.
The Ryder Cup director Richard Hills added: 'The selection process was extremely competitive ...
, achieve all our key objectives over the next two years. In addition to promoting The 2014 Ryder Cup ...
16 May 2011
| by John Reynolds
-season football tournament, called the Dublin Super Cup....Sport said it was finalising agreements with other broadcasters around the world to broadcast ...
, managing director of Sky Sports, said: "The Dublin Super Cup will be part of our summer of live coverage ...
20 May 2010
| by Anne Cassidy
not repitch for the business. The company recently launched a TV ad promoting its World Cup coverage called ...
's World Cup coverage in HD, realises he has to earn some Brownie points before the tournament in order ...
12 Aug 2010
| by Sara Kimberley
drinks provider to the 2010 Fifa World Cup. ...