21 May 1998
| by ANNE-MARIE CRAWFORD
Vauxhall and the Mail on Sunday are to run a joint CD-enclosed
promotion for the World Cup...Vauxhall and the Mail on Sunday are to run a joint CD-enclosed
promotion for the World Cup, offering chances to win cars and World Cup
tickets.
...
25 Sep 1997
| by LISA CAMPBELL
of next year s World Cup. Gillette has
sponsored the World Cup since 1970....Gillette-owned Paper Mate has retained its position as sponsor and
official writing instrument of next year s World Cup. Gillette has
sponsored the World Cup since 1970.
...
11 Apr 2006
| by Ian Quinn
Hopes that the World Cup will provide a bonanza for the TV advertising market look set to be dashed.
26 Jun 1998
| by HARRIET GREEN
Audiences stayed glued to their TV sets in the second week of the
World Cup tournament. Following...Audiences stayed glued to their TV sets in the second week of the
World Cup tournament. Following an opening match viewing figure of 12
million, UK audiences for the big matches scaled heights normally
reserved for soap operas.
This week s highest figure was, naturally enough ...
09 May 2002
about 'innovation', but when it comes
to devising World Cup strategy, they simply sign up David Beckham ...
's good looking, he's going to play in
the World Cup. What could possibly go wrong? Er, well ... For one ...
' Sensations crisps. And then, just as World Cup fever was really hotting up, he went and
broke his bloody foot ...
11 Apr 2006
| by Ian Quinn
Hopes that the World Cup will provide a bonanza for the TV advertising market look set to be dashed.
29 Aug 2007
competition and one of the biggest international sporting contests in the world.
09 May 2002
| by CRAIG SMITH, Editor
Three weeks to go. As the countdown to World Cup 2002 moves into
weeks and days - a timeframe...triumphs World Cup Willie and commercial TV
made their first appearance, marketing and the World Cup have ...
is not
touched by the World Cup. It is an event that drives creativity, and
inspires 110% effort. This year ...
, of course, there will be some spectacular flops. The World Cup throws up both challenges and opportunities ...
12 Jul 2010
| by Daniel Farey-Jones
Almost 17 million viewers watched the World Cup final last night, but less than a fifth of them....
Launch World Cup ratings interactive graph
Darby on Media: ITV takes one hell of a beating ...
) compared to ITV's 164,000.
The previous World Cup final in 2006 was watched by a peak of 17 million on BBC One and 3.5 million on ITV1.
Click the graph to launch World Cup ratings graph ...
12 May 2006
| by Robin Parker
BBC Magazines is to publish a one-off Match of the Day-branded magazine for the World Cup....The 132-page special, BBC Match of the Day Guide to the World Cup 2006, goes on sale on 26 May ahead of the World Cup kick-off on 9 June. The magazine marks a continuation of magazine specials based on major international football tournaments since Euro ’96. Alongside editorial from BBC sports presenters ...