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WPP buys into digital data agency Predictys SAS

Software , owner of Mysupermarket.com. In August, it merged Wunderman UK's existing data management ...

Blue Hive appoints Karin Onsager-Birch as ECD

Onsager-Birch joins Blue Hive, the pan-European venture between Ogilvy, Wunderman and Mindshare, later this month from Goodby, Silverstein Partners in San Francisco, where she was a creative director. She will be based in London and report to Tony Grigg, the chief creative officer at Global Team Ford ...

WPP buys $7m stake in Mysupermarket.com

The acquisition of Mysupermarket.com comes as WPP pursues a target of 35% to 40% of revenue to be derived from its digital assets which include Wunderman, OgilvyOne and VML within the next five years. The stake is believed to form the lion's share of a $10m ( 6.2m) round of funding for Dolphin Software ...

Triumph International seeks agency for global relaunch

agencies on an ad hoc basis. However, it appointed Wunderman to handle its pan-European digital account ...

Virgin Media kicks off £36 million advertising review

Roalfe/Y R, alongside Wunderman, and Rapier. The review is likely to bring an end to the integrated ...

Wunderman picks up Triumph digital

Triumph International, the lingerie brand, has appointed Wunderman to handle its pan...for the first time. The activity will be handled by Wunderman. The lingerie brand has handled the bulk of its ...

FedEx appoints GyroHSR to integrated Euro ad account

GyroHSR won the business after a competitive pitch that began last October. Wunderman has previously worked with FedEx on its UK below-the-line activity. FedEx's relationship with its global ad network BBDO Worldwide is unaffected by GyroHSR's appointment. GyroHSR will be responsible for creating ...

Nokia in hunt for agency to handle global B2B account

. Nokia currently works with a roster of agencies, including Wieden+Kennedy, JWT, Wunderman and Inferno ...

Proximity lands £50m Lloyds TSB DM account

The agency beat Wunderman and Rapier in a final shoot-out of the Lloyds TSB review that began in October. Catherine Kehoe, brand and customer marketing director, Lloyds TSB and Bank of Scotland, said: "We are pleased to announce the appointment of Proximity as the new BTL agency for Lloyds TSB ...

WPP acquires data marketing business I-Behaviour

Wunderman network, as it looks to increase its investment in digital knowledge-based marketing solutions....generated by 103 million online shoppers and 35 million business-to-business purchasers. Lester Wunderman ... marketing agency Wunderman in 1958. Last month, WPP reported a 12.2% rise in third-quarter revenue to 2.2bn, with the group's specialist communications division, which includes Wunderman, OgilvyOne ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.