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The X Factor, for anyone taking a passing interest in the ad breaks, has turned into yoghurt wars...Bartle Bogle Hegarty, the maker of the latest Yeo Valley "boy band" spot, has taken things further by having its own X Factor competition. The winner was Antony Gough, who performed Feeling Good. Others who should probably stick to the day job included Jonny Durgan, who wrote the lyrics to the song featured ...
The broadcaster has approached a number of agencies, with an appointment expected to be made within the next few weeks. The launch campaign will comprise print, press, experiential and digital work, with an emphasis on social media. Don't Stop Believing - an X Factor-style programme - will see ...
Ikea is launching its latest ad campaign 'Happy to Bed' during the first episode of 'The X Factor...During 'The X Factor' ad breaks, Ikea will air a 60-second TV spot called Playfight featuring a wife starting a play fight with her husband and descends into them throwing toys, pillows and socks at each other. The ad follows the success of last year's kitchen-based ad which followed two men ...
TalkTalk is promoting its sponsorship of The X Factor by giving people the chance to star
Marks & Spencer has unveiled its Christmas TV ad by Rainey Kelly Campbell Roalfe/Y&R starring The X...The ad first aired during Sunday (6 November) evening s The X Factor on ITV1 and sees the finalists perform a version of the Christmas classic When You Wish Upon A Star arranged by the producer Richard "Biff" Stannard. ...
The X Factor final could bring in more than £18 million in ad revenue for ITV this year, as media...price. TV ad revenue is expected to decline by 2 per cent year on year in the fourth quarter. The X Factor and I'm A Celebrity ... Get Me Out Of Here could boost ITV's performance but, earlier this week ...
Fresh controversy has surfaced surrounding the re-cutting of Marks and Spencer's 'The X Factor...forced the decision. 'The X Factor' fans have taken to Twitter to question the decision, with some ... share of controversy, due to its weekly changes to the line-up, which originally included all 16 'X Factor' finalists and still does in some of the group shots. Marks and Spencer cut Cocozza after he ...
The X Factor's ratings slump continues, with an ad for its sponsor failing to grab viewers...., the agency's digital and print work struggled to get a similar response. The X Factor's problems - from ... .57 9. The Times - Plus - 4.33 10. TalkTalk - The X Factor - 4.30 Source: OnePoll Research ...
This week Bitch ponders the Media Week Awards, uncovers an 'X Factor' starlet and meets Manning.... X Rated Factor News comes to Bitch from Media Week's sister magazine Event that it passed up one of this year's 'X Factor' contestants way back in 2009. Entering the magazine's Next Big Thing talent award with her now infamous Britney Spears impersonation (replete with American accent) 'X Factor' hopeful ...
Muller has launched a £20 million ad campaign, to run during this year's X Factor live finals.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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