20 Oct 2011
The X Factor, for anyone taking a passing interest in the ad breaks, has turned into yoghurt wars...Bartle Bogle Hegarty, the maker of the latest Yeo Valley "boy band" spot, has taken things further by having its own X Factor competition. The winner was Antony Gough, who performed Feeling Good. Others who should probably stick to the day job included Jonny Durgan, who wrote the lyrics to the song featured ...
22 Jul 2010
| by Mark Banham
Haymarket Network has won the rights to publish the first official 'X Factor' magazine....-depth insight into the world of 'The X Factor'. We're looking forward to its launch and delivering something new ...
proposition."
Editorial, publishing and advertising staff recruitment for 'The X Factor' Magazine ...
26 May 2009
| by Ian Darby
LONDON - ITV is planning to increase its X Factor output by screening two shows a week....The broadcaster is working on the idea of screening a results show on Sunday nights in addition to the usual Saturday-evening X Factor programme. Reports suggest that ITV has come up with the idea, which ...
significant increase in their pay. The proposals for the X Factor follow the success of Britain's Got ...
22 Aug 2011
| by Maisie McCabe
TalkTalk, the telecoms provider, has created a campaign to promote its sponsorship of 'The X Factor...The work by CHI Partners encourages family participation and offers 'X Factor' fans the chance ...
singing or dancing to win the chance to star in a TalkTalk ad or tickets to 'The X Factor' final. Digital ...
.
TalkTalk renewed its sponsorship of ITV1's flagship property 'The X Factor' in May last year in a three ...
07 Nov 2011
| by Daniel Farey-Jones
Marks & Spencer has launched its Christmas TV ad, starring the finalists from this year's 'X Factor...in yesterday's 'X Factor' results show.
Yesterday the retailer ran a promoted tweet on Twitter, which said ...
The ad features people unwrapping Christmas gifts from M S, interspersed with shots of 'The X Factor' contestants singing 'When You Wish Upon A Star'.
Sixteen contestants appear, including Craig ...
26 Oct 2009
| by Staff
LONDON - The X Factor is losing up to 2.4 million viewers to the BBC during ad breaks, thanks...Figures show that during Saturday's The X Factor ad breaks, viewers switched over to the BBC in droves, before returning once the ads were over. At 8.10pm, 11.4 million viewers were watching The X ...
watched Saturday night s The X Factor on ITV1. Despite a competitive schedule the show continues to go ...
16 Sep 2010
| by Mark Banham
The first official publication for The X Factor TV series, X Magazine, has been launched via...said: " X Magazine will speak to an entire generation of music fans who have grown up without a ...
20 May 2010
| by Matt Williams
The broadcaster has approached a number of agencies, with an appointment expected to be made within the next few weeks. The launch campaign will comprise print, press, experiential and digital work, with an emphasis on social media. Don't Stop Believing - an X Factor-style programme - will see ...
19 Aug 2011
| by Maisie McCabe
Ikea is launching its latest ad campaign 'Happy to Bed' during the first episode of 'The X Factor...During 'The X Factor' ad breaks, Ikea will air a 60-second TV spot called Playfight featuring a wife starting a play fight with her husband and descends into them throwing toys, pillows and socks at each other.
The ad follows the success of last year's kitchen-based ad which followed two men ...
11 Nov 2009
| by Noel Bussey
John Lewis will launch its 2009 Christmas TV ad during Sunday night's The X Factor.