NEWS BRIEFS: Toyota recalls vehicles
10 Oct 2002
Toyota is recalling 43,600 of its Yaris and Yaris Verso vehicles due to a possible brake line fault
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. The 'announcement' factor of its campaigns works to great effect and the excellent Yaris relaunch is no exception.
Toyota is recalling 43,600 of its Yaris and Yaris Verso vehicles due to a possible brake line fault
's relaunch of the Yaris. It continues with the theme 'You could love it too much' used in previous Yaris work
Yaris and Honda Jazz in the competitive supermini category. Media is by MediaCom.
in September. Separately, CHI has been handed a pan-European brief for the launch of the latest model Yaris. Both the Auris and Yaris campaigns are expected to run in 25 countries. Toyota Europe was unable ...
. Separately, CHI has been handed a pan-European brief for the launch of the latest model Yaris. Both the Auris and Yaris campaigns are expected to run in 25 countries. Toyota Europe was unable to comment ...
with the highest adspend in the year to August 2001 were Toyota Avensis, Toyota Yaris, Lexus, Toyota MR2 range. The Yaris won Japanese car of the year in 1999 weeks after it won European car of the year 2000. In April, the Yaris got the number two spot in the JD Power/Top Gear satisfaction survey ...
times a year. The current issue was split into two editions; one with expanded coverage of the new Yaris model and the other sent to existing Yaris owners. Although its primary remit is to act as a brand ...
The red-top title is initially running an InSkin campaign promoting the latest Warner Bros cinema release I Am Legend, followed by ads for Toyota's RAV4 XT-R and Yaris 1.3 VVT-I TR models. Dennis Publishing is running a series of interactive video ads across its Auto Express portal for Kia's Proceed ...
During 2005 it handed CHI the brief for a £35m pan-European Corolla campaign that is running this year in several markets, a brief for its Yaris model, and its tactical advertising business. It is understood that the pitch for the launch will be held later this year, with the campaign set to run in early ...
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