07 Jun 2005
| by by Lisa Burn
LONDON - LinkDirect has been appointed to handle a major series of door-drop campaigns...Wallcoatings is an ideal candidate for door-to-door marketing. The non-intrusive, but well targeted nature ...
and the COI as well as Clarins, Numark, Yellow Pages, Essex and Suffolk Water, Spar and BT.
If you have ...
30 Apr 2002
| by Deborah Bonello and Gordon MacMillan,
LONDON - Yellow M, the Newcastle-based advertising agency that created the Conservative Party...regional agency with offices in London, Edinburgh and Newcastle.
In February, it was revealed that Yellow ...
management Jill Taylor.
The split from Newcastle, which is run by Yellow M founder and owner Mike Dethick ...
. Other clients of Yellow M include the Scottish Executive, Dunfermline Building Society, Burn Stewart ...
13 Sep 2005
| by by Staff
marketing sector by using door-to-door for the first time, in a campaign planned by Mindset Marketing...them".
The door-to-door activity is part of a three-month integrated campaign, which also includes ...
's.
Creative work for the Flying Start campaign is by Picador Design, while door-to-door distribution is being ...
18 Jul 2003
, they are having trouble getting their personalised CRM communications out of the door.
Personalisation is a ...
and strategies. Yet technology can now ensure that internal CRM solutions actually make it out of the door ...
out of the door has achieved mainstream awareness, there is still considerable potential for improved ...
10 Apr 2006
| by by Daniel Farey-Jones
LONDON – The owner of the Yellow Pages directory is running a direct mail campaign created...Yell, which also operates the Yell.com website and phone service Yellow Pages 118 247, is seeking ...
, such as florists, plumbers and builders. The envelope carries the message "Advertise in Yellow Pages and there ...
within a Yellow Pages classification has helped to generate.
Amanda Phillips, managing director ...
06 Jun 2005
| by by Daniel Farey-Jones
LONDON – Direct and sales promotion agency Yellow Submarine has been wound up after going...for the business and it did not make an offer.
Yellow Submarine was hired by Channel 4 last year to handle ...
been invoiced," Herron said.
The Epsom-based agency, which bears the name The Yellow Submarine ...
19 Feb 2002
| by Jennifer Whitehead,
LONDON - Yellow M, the advertising agency that became prominent after being appointed...whether or not it will retain the Yellow M name after the split.
There has been speculation ...
clients of Yellow M include the Scottish Executive, Dunfermline Building Society, Burn Stewart Distillers ...
26 Jan 2006
| by by Daniel Farey-Jones
LONDON – The Competition Commission has admitted that despite regulation, the owner of Yellow Pages...The commission was asked by the Office of Fair Trading last April to investigate the market for the third time since 1995. It has previously imposed below inflation price increases on Yellow Pages, which was then owned by BT and now by Yell Group.
This week, it released its latest thinking and Diana Guy ...
15 Jun 2006
| by by Daniel Farey-Jones
LONDON - The prices Yellow Pages charges its advertisers are likely to remain capped...The commission also concluded that Yellow Pages' dominant position in the market is not at risk from the internet in the medium term.
Yellow Pages, owned by Yell, has been subject to a price cap since 1997 and since 2001 has had to cut prices due to a price cap at six points below the rate ...
01 Nov 2002
| by Staff,
for next year's D&AD Yellow Pencil awards.
to remove filters
