Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
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Plusnet airs light-hearted manifesto ad
28 May 2012 | by Sarah Shearman
The ad, created by Karmarama, features established brand character 'Joe', played by stand-up comedian, Craig Murray, walking across Ilkley Moor in Yorkshire, delivering a manifesto about the quality ... or product." In April, Plusnet dropped its "Good honest, broadband from Yorkshire" strapline, which ...
Plusnet drops Yorkshire from strapline
11 Apr 2012 | by Daniel Farey-Jones
Broadband provider Plusnet is changing its strapline from "good honest broadband from Yorkshire...Despite the switch, the company is not moving its customer service operation from Yorkshire ... . It first used "good honest broadband from Yorkshire" in 2010 after appointing Karmarama as its retained advertising agency. Last year the company ran an ad to celebrate Yorkshire Day as part of a Yorkshire ...
How adland is turning campaigns into content
01 Mar 2012
in Britain rather than what the tourist board tells our visitors we love. There's no cricket, cream teas ...
Flack's Week: 17 February
17 Feb 2012
political change of heart Peter?... A row over the husband of a Yorkshire and Humber MEP attempting ...
TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
02 Feb 2012 | by Staff
, art in Yorkshire LBi, infi-knit MediaCom, sunsmart fashion forecast Zone, MyFarm ...
Pitch Update
19 Jan 2012
Tetley tea account. The incumbent, Starcom MediaVest, will face Manning Gottlieb OMD, MediaCom and Walker ...
Yorkshire Water in search for agency
01 Dec 2011 | by Matt Williams
Yorkshire Water has called a review of its £2 million creative and media accounts....The utilities company has issued a statutory tender for the work, with agencies required to submit their interest in the activity by 14 December. Yorkshire Water is looking for a single agency to provide ... to extend the agreement for a further 12 months. Yorkshire Water has previously used its in ...
Plusnet 'local' by Karmarama
09 Aug 2011
The broadband company Plusnet is celebrating Yorkshire Day in a new ad campaign.
Plusnet launches Yorkshire Day spot
01 Aug 2011 | by Sara Kimberley
Plusnet, the Yorkshire-based broadband provider, is returning to TV screens with an ad to celebrate...The 30-second ad to mark Yorkshire Day will premier during 'Emmerdale' on ITV1 at around 7.15pm tonight ( 1 August). The ads will again feature straight-talking Joe and will introduce his dad, who ... keeping the character of Joe and the sense of Yorkshire we had created in our previous advertising. "We ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
