21 Jul 2009
LONDON - Tom Hudson, acting executive creative director of Lowe London, reviews the Yorkshire Tea...generation. But enough about what Twinings might have achieved with Stephen Fry. Yorkshire Tea has started ...
partnership. Although this is not my favourite ad in the series, I still warm to Yorkshire Tea. Shuttleworth ...
. The real question is whether Yorkshire Tea will pursue the partner-ship with Shuttleworth. With good ...
18 Jan 2011
| by Gemma Charles
Yorkshire Tea is launching a £5m, documentary-style TV campaign....of Yorkshire Tea's wider growth plan. ...
The brand, owned by Taylors of Harrogate, has sent a group of staff on a US road trip to meet British expats yearning for a 'proper' cup of tea.
The group will travel from Los Angeles to New York ...
27 Sep 2011
| by Gemma Charles
at Taylors of Harrogate, which owns the Yorkshire Tea brand....placed to build on [our] position as the country's fastest growing major tea brand.' ...
21 Apr 2009
| by Jane Bainbridge
Tea is entrenched in the British lifestyle, but herbal and speciality variants are carving out a...Typhoo 43 8 42 8 42 8 2.4 5 Yorkshire Tea 38 7 37 7 37 7 2.7 Other ...
as superfoods or rich in health-enhancing properties. This trend has even stretched to the humble cup of tea. Its antioxidant and hydrating properties mean that the nation's tea-drinking habits are also ...
16 Feb 2010
| by Gemma Charles
% of the UK tea market - PG Tips, Tetley, Twinings, Typhoo and Yorkshire Tea - which called on them to go ...
. It will promote the initiative through a campaign that will introduce the strapline Make tea fair'. Typhoo ...
, which found that two-thirds of UK consumers either buy Fairtrade tea or would like their favourite tea ...
17 Dec 2009
| by Gemma Charles
LONDON - Two thirds of UK consumers either buy Fairtrade tea or would like their favourite tea...the market - PG Tips, Tetleys, Twinings, Typhoo and Yorkshire Tea - calling for them to go Fairtrade ...
Fairtrade tea to sell. PG Tips, Tetleys, Twinings, Typhoo and Yorkshire Tea have 72% of the market ...
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The poll, which coincides with International Tea Day ...
12 Jan 2010
| by Daniel Farey-Jones
-brand after committing to source 100% of its Everyday tea from RFA-certified estates by 2015....and consumer behaviour. In December both brands along with other big sellers Tetley, Typhoo and Yorkshire Tea ...
As of this month a proportion of the tea used to blend Twinings Everyday has been sourced from Rainforest Alliance-certified plantations. Twinings is not the first tea brand to carry the RFA seal ...
29 Jun 2010
| by Gemma Charles
Tetley's animated "tea folk" are poised to make a return to its advertising after a nine...A campaign created by MCBD will be spearheaded by a "nostalgic" TV ad for the tea brand, which ...
director.
The tea folk include Gaffer and Sydney, who represented the brand for 28 consecutive years. Since 2001, however, the brand has centred its marketing message on the health credentials of tea.
A ...
06 Apr 2011
| by Jane Bainbridge
Tea is becoming a repertoire beverage, with younger generations picking and choosing what type of tea they drink depending on their mood, time of day and circumstances. As a result, traditional English tea - once the staple of the nation - is now mainly the domain of older consumers and of less ...
08 Apr 2009
| by Luke Forshaw
LONDON - The Yorkshire Tourist Board has been renamed Welcome to Yorkshire ahead of the biggest...-fareast-language:#0400;
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Regional development agency Yorkshire Forward, which funds ...
Erickson has been appointed by Welcome to Yorkshire to deliver the campaign promoting the region within the UK. The campaign is to feature straplines such as 'Get to know Y', and 'A long weekend in Yorkshire ...