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Yorkshire

Economic development agency Yorkshire Forward is using Brahm PR to handle a five-month campaign

The Tea Council hires Threepipe to make tea 'cool again'

The Tea Council has called in Threepipe to help promote tea's health benefits and make it 'cool...-ins and promoting the health benefits of tea. The agency won the brief, thought to be worth around 250,000, after ... of tea. Threepipe co-founder Jim Hawker said: We re going to target the young people who choose to drink coffee or water over tea and we re putting together a three-year plan to make tea cool again ...

Campaign breakdown - Yorkshire Gold

Agency: Weber Shandwick Client: Yorkshire Culture Timescale: Now - November 2009 Budget...The lowdown Yorkshire Culture is the Department for Culture, Media and Sport's body responsible for promoting and developing culture in the Yorkshire and Humber region. Weber Shandwick has been ... is Yorkshire Culture doing this now? The Yorkshire Committee for the 2012 Games, commissioned by Yorkshire ...

Lucre to boost Yorkshire appeal

the profile of Yorkshire as a must-visit destination....The Leeds-based agency has been appointed by The Yorkshire Tourist Board to aid the Make Yorkshire Yours campaign, after a competitive pitch. The campaign will focus on boosting awareness of Yorkshire s unique qualities and diversity. Lucre, which works on a payment-by-result basis, will raise ...

Osborne quits Raleigh for Yorkshire

-and-a-half years, is joining conservation agency the Yorkshire Dales National Park Authority, where he takes ... in an environment close to my heart. I will be pushing the agenda and priorities of the Yorkshire Dales and establishing it in the regional and national context. The Yorkshire Dales National Park Authority ...

HOTLINE: Yorkshire Forward appoints Brahm

Yorkshire Forward, the regional development agency for Yorkshire and Humber, has appointed Brahm

Tetley Tea rapped over poster health claims

LONDON - Tetley Tea has run foul of the advertising watchdog with a poster campaign extolling...that drinking tea has proven health benefits. The poster in question, created by D'Arcy, featured the image ... complained that the advertising was misleading in implying that drinking tea would help you live longer ... benefits of drinking tea had not been proven and therefore agreed that the both the claims were misleading ...

DIRECT: Traidcraft draws attention to tea pickers' poverty

campaign highlighting the plight of tea pickers in India....The work, which was created by marketing agency Feel, includes direct mail, inserts, ambient media and press and online advertising. The creative execution adopts the look of a recruitment ad and directs consumers to Traidcraft's web site (www.traidcraft.org.uk). The copy reads, 'Tea pickers wanted. Long hours ...

Traidcraft draws attention to tea pickers' poverty

a campaign highlighting the plight of tea pickers in India....The work, which was created by marketing agency Feel, includes direct mail, inserts, ambient media and press and online advertising. The creative execution adopts the look of a recruitment ad and directs consumers to Traidcraft's website . The copy reads: "Tea pickers wanted. Long hours. Hard work. No perks ...

Print ad for "cancer cure" herbal tea axed

LONDON - A magazine ad promoting Zara's Herbal Tea that claims to help fight against diseases...and likely to exploit vulnerable individuals, such as elderly people. Gramma s, which produces the tea, said ... Tea. The ASA felt that the ad s claim to "help you fight cancer heart disease diabetes plus much more " suggested that the tea could help treat those conditions listed. According to the CAP Code, ads ...

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