Omnicom completes £60m Adam & Eve acquisition
23 May 2012 | by Campaign Staff
Omnicom has announced it is acquiring London's Adam & Eve in a deal estimated to be worth around £60 million. A&E will now be merged into DDB London.
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Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
28 May 2012 | by Arif Durrani
Omnicom's decision to buy Adam & Eve for an estimated £60m last week underlines how its creative network DDB "needed some help", according to Sir Martin Sorrell, chief executive of rival holding group WPP.
Facebook splashes $1bn on Instagram acquisition
09 Apr 2012 | by Staff
Mark Zuckerberg, Facebook s chief executive and founder, made the announcement regarding the Instagram acquisition earlier today in a post on Facebook . Following news of the acquisition Instagram users have been been voicing their anger on Twitter about the deal with many saying they do ...
Pelham Bell Pottinger advises pension fund on Goals acquisition
03 Apr 2012 | by Alec Mattinson
an acquisition of UK leisure firm Goals Soccer Centres....the group on the potential acquisition, led by MD James Henderson and director of support services Clinton ... media comms around its 389m acquisition of UK National Lottery operator Camelot in 2010. Goals ...
Game and Gamestation brands survive following acquisition
02 Apr 2012 | by Matthew Chapman
, following on from its recent 2 acquisition of electronics specialist Comet . Henry Jackson, managing ...
Global Radio to extend Heart with Atlantic FM acquisition
19 Mar 2012 | by Maisie McCabe
Global Radio has bought the independent Cornwall-based radio station Atlantic FM for an undisclosed sum and will rebrand the station as part of the Heart network.
Mischief PR grows management team to match post-acquisition ambition
12 Mar 2012 | by John Owens
Mischief PR has brought in two new additions to its senior team as it prepares for ambitious post-acquisition.... Kaye pointed to the acquisition of Mischief PR by Engine last summer as enabling greater ...
Kinder Bueno launches 'Try Me Free' customer acquisition drive
07 Mar 2012 | by Matthew Chapman
Chocolate brand Kinder Bueno is attempting to attract new consumers with a 'Try Me Free' television campaign.
Blockbuster launches 'most aggressive' customer acquisition drive
20 Jan 2012 | by Matthew Chapman
Movie rental chain Blockbuster is running its "most aggressive" customer acquisition campaign
Publicis and WPP continue digital acquisition spree
18 Jan 2012 | by Daniel Farey-Jones
Publicis Groupe has bought French digital agency Mediagong, while WPP has acquired a third of Australian digital marketing agency DTDigital.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
