Search results for acquisition

Showing 1 - 10 of 36 results

Sort results by: date | relevance

1 2 3 4

Search filters:

By Channel

  • Digital marketing Remove filter
    • Social Media Remove filter

Click remove filters icon to remove filters

Clear this search

My Media Week: Paul La Fontaine

. Once at the hotel, I Skype call Simonetta, our head of user acquisition, to follow up on a few deals we ...

Facebook chiefs advocate fan value over numbers

is no prize for having the most fans [but] fan acquisition is important". He said Facebook does not put a number on expected fan acquisition, as this number depends on the type of business and customer base ...

ISBA Conference: Social media measurement is 'growing up'

Brands using social media are still in the fan-acquisition stage and haven't seen ROI yet...be internal or external, but must be long term. He said: "It's not just about acquisition or retention ...

Waitrose ties up with Mumsnet for Mother's Day push

acquisition. Future activity being considered could involve closed forums used to drive proposition ...

PG Tips is 'most engaged with' UK brand on Facebook

as fan acquisition." He said: "It's easy to go out and buy 'fans' with short-term competitions ...

Yahoo sues Facebook in first social media patent case

the headlines. A report by Reuters claimed the move could be due to Yahoo trying to boost its acquisition ...

Think BR: The end of innovation? How Facebook will fare post IPO

acquisitions - already a significant part of Facebook s operations - keeping new talent flowing through ...

Marmite aims to spread love with Facebook e-cards

shifted away from using social media simply for fan acquisition and was to focus more on social CRM ...

Social brands: Unilever shifts focus from social media to word of mouth

social media simply for fan acquisition. Weinstein said: "We are now looking to develop broader social ... and intelligence at Syncapse Corp, added that, far too often, corporations are too tied to mass acquisition of fans ...

Groupon buys data start-up Adku to boost personalisation

Details of the sale remain undisclosed but reports from TechCrunch have valued the acquisition at $10m. Adku already works with major ecommerce sites Amazon and eBay. It was founded a year and a half ago in San Francisco by three former Google engineers. Ajit Varma, co-founder and chief ...

1 2 3 4
 

Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.