Omnicom completes £60m Adam & Eve acquisition
23 May 2012 | by Campaign Staff
Omnicom has announced it is acquiring London's Adam & Eve in a deal estimated to be worth around £60 million. A&E will now be merged into DDB London.
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Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
28 May 2012 | by Arif Durrani
Omnicom's decision to buy Adam & Eve for an estimated £60m last week underlines how its creative network DDB "needed some help", according to Sir Martin Sorrell, chief executive of rival holding group WPP.
Facebook splashes $1bn on Instagram acquisition
09 Apr 2012 | by Staff
Facebook has snapped up Instagram, the popular photo-sharing app, for $1bn (£623m) in cash and shares and sparked a major backlash.
Pelham Bell Pottinger advises pension fund on Goals acquisition
03 Apr 2012 | by Alec Mattinson
Pelham Bell Pottinger has been called in by one of Canada's biggest pension funds as it pursues an acquisition of UK leisure firm Goals Soccer Centres.
Game and Gamestation brands survive following acquisition
02 Apr 2012 | by Matthew Chapman
Game Group has been saved by private investment firm OpCapita in a move that will safeguard more than 3,000 jobs and ensure that the Game and Gamestation brands continue to exist on the high street.
Global Radio to extend Heart with Atlantic FM acquisition
19 Mar 2012 | by Maisie McCabe
Global Radio has bought the independent Cornwall-based radio station Atlantic FM for an undisclosed sum and will rebrand the station as part of the Heart network.
Kinder Bueno launches 'Try Me Free' customer acquisition drive
07 Mar 2012 | by Matthew Chapman
Chocolate brand Kinder Bueno is attempting to attract new consumers with a 'Try Me Free' television campaign.
Blockbuster launches 'most aggressive' customer acquisition drive
20 Jan 2012 | by Matthew Chapman
Movie rental chain Blockbuster is running its "most aggressive" customer acquisition campaign by offering two weeks of free physical film rentals to those who sign up in its stores.
Publicis and WPP continue digital acquisition spree
18 Jan 2012 | by Daniel Farey-Jones
Publicis Groupe has bought French digital agency Mediagong, while WPP has acquired a third of Australian digital marketing agency DTDigital.
Time Out boosts deals service with Keynoir acquisition
23 Nov 2011 | by Sarah Shearman
Time Out Group is expanding its daily deals service with the acquisition of Keynoir for an undisclosed sum, in a move to boost transactions on its travel and destination websites.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
