Trading places: this week's people moves
25 May 2012 | by Daniel Farey-Jones
) Following DDB Worldwide's acquisition of Adam Eve , Adam Eve staff dominate the new management team ...
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Capital One Cup 'will help brand stand for opportunity'
01 Jun 2012 | by Daniel Farey-Jones
for straight name awareness from the title sponsorship. It's not a direct customer acquisition-focused effort ...
Porta Communications records £1.5m annual loss
08 May 2012
in 2011 after a year of investment and acquisition....added that the group has a very attractive portfolio of potential acquisitions covering a number ...
Facebook's Everson urges marketers to 'make a bet on us'
25 Apr 2012 | by Arif Durrani
." Amplifying core brand messages O2 meanwhile, is credited with using Facebook to boost customer acquisition ... measure. You can have a million fans, but it can t just be about fan acquisition." For Facebook s global ... it others will follow, it just makes sense." Everson on The $1bn acquisition of Instagram: We ...
RSA Insurance brings in MHP Communications for PA brief
19 Apr 2012 | by Matt Cartmell
. The news comes as RSA s chief executive Simon Lee revealed that the group is seeking smallish acquisitions ...
Insurer awards digital media to iProspect and Carat
05 Apr 2012 | by Nick Batten
esure's offline planning and buying since 2004. Dorothy Fulton, head of direct acquisition at esure ...
Pelham Bell Pottinger advises pension fund on Goals acquisition
03 Apr 2012 | by Alec Mattinson
an acquisition of UK leisure firm Goals Soccer Centres....the group on the potential acquisition, led by MD James Henderson and director of support services Clinton ... media comms around its 389m acquisition of UK National Lottery operator Camelot in 2010. Goals ...
Charles Watson steps down from FTI Consulting chairmanship
29 Mar 2012 | by Alec Mattinson
. I had the opportunity to work with Charles prior to the firm's acquisition of Financial Dynamics ...
City agencies square up for Misys takeover bid
13 Mar 2012 | by Alec Mattinson
January acquisition of Collins Stewart Hawkpoint by Canaccord Financial saw FTI Consulting pick up 90 ...
Carat lands £9m iSmart media task
23 Feb 2012 | by Katherine Levy
The Aegis-owned agency won the business after a pitch against iSmart s roster agencies, including Media Campaign Services. Carat will be responsible for driving customer acquisition for iSmart across most online and offline direct response channels, including DRTV, press, paid search and search engine ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
