Starbucks marketer Ian Cranna on changes at the coffee chain
19 Apr 2012 | by Gemma Charles
with the $30m acquisition of Californian juice-maker Evolution Fresh, opening the first branded store in the US ...
Search results for acquisition
Search filters:
By Industry Sector
-
Food & Drink
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (124)
- Campaign (210)
- campaignlive.co.uk (17)
- Marketing (309)
- marketingmagazine.co.uk (77)
- mediaweek.co.uk (2)
- Media Week (1)
By Channel
- Ad campaign (2)
- Agency (20)
- Digital marketing (76)
- Direct Marketing (52)
- Marketing (683)
- More...
- Media (80)
- New Business (13)
- Public Relations (11)
- Research & Data (8)
- Less...
By Industry Sector
- Alcohol (29)
- Confectionery (34)
- Grocery Food (344)
- Soft Drinks (287)
Nestle buys Pfizer's baby food unit for $11.85bn
23 Apr 2012 | by John Reynolds
executive, said: "Pfizer Nutrition is an excellent strategic fit and this acquisition underlines our ... . The acquisition is subject to regulatory approval and is expected to be completed by 2013. Pfizer's baby food ...
Starbucks enters energy drinks market with green coffee
22 Mar 2012 | by Sarah Shearman
include the acquisition of juice brand Evolution Fresh in November last year, and the launch of 200 drive ...
Kraft hires Mother for Green & Black's ad account
12 Mar 2012 | by Anne Cassidy
controversial acquisition of Cadbury in early 2010. Cadbury had acquired Green Black s five years earlier ...
Starbucks challenges Nespresso with coffee machine
09 Mar 2012 | by Ed Owen
at the coffee chain include the acquisition of juice brand Evolution Fresh in November last year ...
Wieden+Kennedy lands Maximus account
08 Mar 2012 | by Anne Cassidy
after its recent acquisition of the brand from the Finland-based Altia for an undisclosed sum. ...
Kinder Bueno launches 'Try Me Free' customer acquisition drive
07 Mar 2012 | by Matthew Chapman
Chocolate brand Kinder Bueno is attempting to attract new consumers with a 'Try Me Free' television campaign.
Kellogg beats Diamond Foods to buy Pringles
15 Feb 2012 | by John Reynolds
Kellogg purchased Pringles after a similar deal between P G and Diamond Foods fell through because of accounting issues and executive changes at Diamond Foods. Kellogg's acquisition of Pringles will help it in its plans to become a global player in snacks, as it is in cereal foods. P G and Diamonds Foods ...
Marmite aims to spread love with Facebook e-cards
10 Feb 2012 | by Sarah Shearman
shifted away from using social media simply for fan acquisition and was to focus more on social CRM ...
Social brands: Unilever shifts focus from social media to word of mouth
08 Feb 2012 | by Nicola Clark
social media simply for fan acquisition. Weinstein said: "We are now looking to develop broader social ... and intelligence at Syncapse Corp, added that, far too often, corporations are too tied to mass acquisition of fans ...
Additional Information
Campaign Jobs
- Account Director - London up to £50k Network Recruitment £40000 - £50000 per annum, London
- Business Director PFJ £55000.00 - £70000 per annum, London
- Account Director PFJ £48000 - £55000 per annum, London
- Consumer Insight Manager - FMCG Elizabeth Norman International £59000 - £60000 per annum, West London
- Junior Mobile Designer Propel £20000 - £25000 per annum + £25000 + Excellent benefits, West End
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
