Digital to drive media growth in 'golden age for the empowered consumer'
14 Jun 2011 | by Oliver Luft
exists. Action as a result across the industry will include a wave of acquisitions and disposals ...
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, following on from its recent 2 acquisition of electronics specialist Comet . Henry Jackson, managing ...
exists. Action as a result across the industry will include a wave of acquisitions and disposals ...
. But it is a hefty price tag to pay. If you remember the last internet bubble, some recent acquisitions have ...
California-based Playdom, launched two-and-a-half years ago, has created social media games such as 'Social City' and 'Sorority Life', and claims to attract 42 million active players each month. Robert A. Iger, chief executive of Walt Disney, said, "This acquisition furthers our strategy of allocating ...
Normal 0 0 1 161 808 Haymarket Publishing 18 1 1131 11.1280 0 0 0 The agency won the six-figure business, previously handled by MJ Media, following Square Enix's acquisition of rival games company Eidos last year. Manning Gottlieb OMD, previously ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.