Following the acquisition, Mawhinney has joined Big as creative director to lead its 25-strong creative department. He will report to Big's chief executive and executive creative director, Dylan Bogg. The deal went through on Tuesday for an undisclosed cash sum. Quorum's only client, Quorn, will move to Big ...
When the call came through from the US late on Tuesday evening that the acquisition had been approved at an Omnicom board meeting, the Adam Eve founders were in a hotel bar after a dry trade event. Appropriately, they were with the client who has done more than any other to shape the fortunes of the agency ...
of monthly titles with a continuing strategy of acquisition and international group launches. We wish Pep ...
acquisition and retention campaigns, and a CRM-powered loyalty scheme. The review follows the appointment ...
Lexis won the brief after a five-way shoot-out (revealed in PRWeek, 13 January). The win comes after the consumer agency s acquisition of social and media marketing agency Paratus Communications last week. Pizza Hut head of marketing Chris Tebben said: Pizza Hut UK is taking huge strides to create ...
by the firm s potential 1bn acquisition by Vodafone, which at the time of PRWeek going to press was still ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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