19 Dec 1998
| by LISA CAMPBELL
Bainbridge. Grey Direct will continue to
work on the separate customer acquisition account....Toyota has awarded its pounds 3m direct marketing account for
existing customers to Miller Bainbridge. Grey Direct will continue to
work on the separate customer acquisition account.
...
18 Dec 1998
| by ANNA GRIFFITHS
Emap has realised its ambition to gain a major foothold in the US
with the acquisition...Emap has realised its ambition to gain a major foothold in the US
with the acquisition ...
not carry out acquisitions of this scale in the
foreseeable future, but would continue to look at launches and bolt-on
acquisitions in the US.
Petersen, which was established 50 years ago, has nine ...
18 Dec 1998
| by JOHN OWEN
outstripped projections: after the launch in November 1997, the
acquisition campaign generated 180 ...
17 Dec 1998
| by IAN DARBY
Cable DRTV customer acquisition drive
has been voted the best direct marketing campaign...Cable DRTV customer acquisition drive
has been voted the best direct marketing campaign of the year at the
DMA/Royal Mail awards held on Tuesday.
The campaign, created by Rapier, also scooped the category award for
best DRTV campaign. CWC won five awards; four through Rapier and one ...
17 Dec 1998
| by LUCY BARRETT
in the UK, following its acquisition of
General Cable and Birmingham Cable.
17 Dec 1998
| by LISA CAMPBELL
acquisition of Orangina.
The deal has already thrown into question Cadbury Schweppes Sunkist
brand ...
of pounds 500m, gives Cadbury Schweppes the resources to
make acquisitions in confectionery - a market ...
and acquisition lie more with the global
confectionery market, where there are more opportunities ...
17 Dec 1998
| by LUCY BARRETT
being shown. The recent acquisition of cricket will enable
Volkswagen to reach even more of its target ...
17 Dec 1998
| by ANNE-MARIE CRAWFORD
on acquisition, or on driving dish sales, says
Murdoch.
Sky Entertainment is dedicated to marketing ...
16 Dec 1998
mailings that achieved three times its target of 100,000 responses. In the Acquisition Programme category ...
16 Dec 1998
mailings that achieved three times its target of 100,000 responses. In the Acquisition Programme category ...