to remove filtersIPC to sell teen title Mizz to niche publisher Panini
21 Dec 2005 | by Nicola Clark
, acquisition and divestment when titles can no longer be given the investment that they need to grow.' Mizz ...
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Aegis says investment in media will help earnings growth
21 Dec 2005 | by by Daniel Farey-Jones
LONDON – Aegis has said that its recent acquisitions will help its financial performance remain
Profile: Alternative thinker - Guy Longworth, Marketing director, Marlow Foods
21 Dec 2005 | by Nicola Clark
. This potential for growth received a huge boost following Marlow's acquisition in June by Premier Foods ...
Sector Insight: Men's fragrances - Strong scent
21 Dec 2005
the leading player in the market, with a 20% share. The acquisition means that Coty's brands Davidoff and Joop ...
Carphone Warehouse expands TalkTalk with OneTel deal
19 Dec 2005 | by by Daniel Farey-Jones
At the same time, Carphone Warehouse has completed the acquisition of the UK and Irish operations of Danish fixed line company Tele2 for £8.5m. Carphone Warehouse will boost customer numbers at its fixed line operation TalkTalk by rebranding OneTel and Tele2's operations as TalkTalk, supporting a drive ...
Finance tops cost-per-click list as dating expense rises
19 Dec 2005 | by by Sam Matthews
that it was vital that marketers track their campaigns along other key metrics such as return on adspend and cost-per-acquisition ...
Nintendo targets students with puppy Best in Show campaign
16 Dec 2005 | by by Julia Pearlman
Geoff Howe's acquisition of Bristol-based TigerRed for an undisclosed sum. TigerRed specialises ...
BBC London redesigns titles to include viewers' images
15 Dec 2005 | by by Joe Lepper
, the broadcast and design service arm of the BBC. It was renamed last month following its acquisition ...
Arval readies acquisition drive through Flamethrower
15 Dec 2005 | by by Daniel Farey-Jones
and telemarketing to aim for further customer acquisition." If you have an opinion on this or any other issue ...
Ask Jeeves hires Fallon for pan-European advertising work
14 Dec 2005 | by by Joe Lepper
The ISP launched the review of the account, which has been held by TBWA\London since 2000, following its acquisition by IAC/Interactive Corp. Fallon's brief includes advertising and an attempt to reposition the Ask Jeeves brand. Work by Fallon is also seen as vital as it attempts to mount a challenge ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
