Search results for acquisition

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Banks, brands, mergers and acquisitions

. The other character seems to hear "mergers and acquisitions" and isn't privy to his Freudian slip. Set in the rah-rah Eighties, American Psycho satirises a time when mergers and acquisitions made daily business ... 's mergers and acquisitions are neither mysterious, nor about murder and executions. Rather, they are about ...

A critical analysis of methods of valuing brands and brand equity

and acquisition purposes. It is time for marketing as a profession to adopt common standards much like ... . Another potential use is ensuring that the correct value is determined for mergers and acquisition ...

The future of ownership

acquisition brings social status, safety and hoped-for immortality. Old Style Socialists: supporters ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.