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Mark Ritson on branding: A year of maestros and muppets

: the mission of absorbing the 30,000 employees and 50,000 product codes that came with the acquisition ...

Direct mail: Top 100 direct mailers

85 RNLI 4,091,834 9,742,912 Rank Advertiser Retention Acquisition ...

Engine buys brand consultancy Liquid Communications

as strategy and business development partner. The move follows Engine s recent acquisition of Digital Public ...

Palmer back at Green & Black's in global position

He will be in charge of driving its global expansion as well as overseeing UK marketing. Palmer, who moved into consultancy and took on a non-executive role at Green & Black's soon after its acquisition by Cadbury in 2005, is now the organic chocolate company's most senior marketer. His return ...

Agency of the Year 2007: Direct Agency of the Year - Best of the rest

programmes. Partners Andrews Aldridge completed one of the most significant acquisitions of the year ... greater success next year. The acquisition of d-sj also saw the appointment of creative directors Andy ...

Agency of the Year 2007: Customer Publishing Agency of the Year - Best of the rest

The agency continues to expand through acquisition; in 2007 it bought digital marketing agency Fingal. As well as adding high-profile clients such as Aston Martin, Honda F1 and Rolls-Royce, John Brown aims to leverage Fingal's multimedia skills to win further business from existing clients. The judges ...

Agency of the Year 2007: Digital Agency of the Year - Dare

The £10m price tag that Dare commanded from Cossette Communication Group to seal its acquisition by the Canadian media giant in July marked the high point of a particularly impressive year for the agency. Already a best-in-breed digital shop, Dare enjoyed a 100% success rate in pitches during the first half ...

Agency of the Year 2007: Market Research Agency of the Year - Nunwood

of traditional research and data acquisition through the use of cutting-edge tools. This has struck a chord ...

Media Analysis: Top 10 media brands of 2007

, combined with US acquisitions, including cult hit Entourage, have ensured the it has achieved standout ...

Palmer back at Green & Black's in global position

He will be in charge of driving its global expansion as well as overseeing UK marketing. Palmer, who moved into consultancy and took on a non-executive role at Green Black s soon after its acquisition by Cadbury in 2005, is now the organic chocolate company s most senior marketer. His return ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.