to remove filtersCity Republic: Ford, Virgin Money and Google versus Yahoo!
15 Oct 2007 | by Stephen Foster
! is headed downwards but some people think its acquisition of ad companies BlueLithium and RightMedia, plus ...
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Car marques in customer push
27 Nov 2007 | by Ed Kemp
customer retention and acquisition marketing briefs.
Porsche seeks agency for DM brief
02 May 2007 | by Kate Nettleton
takeover bid. The acquisition boosted Porsche s earnings by an estimated 355 million. Porsche declined ...
What's holding back British brands?
24 Apr 2007 | by Jane Simms
. The consensus appears to be that acquisition by foreign owners is all part of a healthy and dynamic free market ... believes the acquisitions playing-field is not level. Anyone can acquire in this country, but it is very ... , and protect them from foreign predators - witness the furore in Germany over Vodafone s acquisition ...
Direct marketing league tables detect shift to digital
27 Mar 2007 | by Staff
has been buying shops across a number of disciplines. Its choices have been significant: acquisitions ...
Top 100 online advertisers
21 Mar 2007 | by Gareth Jones
central plank of our marketing, says Scott Gallacher, Sky s director of affinity acquisition. Consumers ... for customer acquisition and direct response, but it is keen to experiment with rich-media formats to build its ...
Publicis extends grip on Renault accounts globally
12 Jan 2007 | by by Darren Davidson
executive of Publicis, said: We have been seeking to make an important strategic acquisition which could really boost our presence in the digital marketplace. The acquisition of Digitas allows us to immediately ...
Haymarket adds Pistonheads.com to motoring portfolio
11 Jan 2007 | by by Alex Donohue
The publisher said the acquisition of Pistonheads.com, which was set up eight years ago and has over 900,000 unique users, was its first major move into motoring community websites, and would complement its existing motoring titles What Car?, and Auto Car . Edmonston, who started the company ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
