Publicis and WPP continue digital acquisition spree
18 Jan 2012 | by Daniel Farey-Jones
Publicis Groupe has bought French digital agency Mediagong, while WPP has acquired a third of Australian digital marketing agency DTDigital.
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Blockbuster launches 'most aggressive' customer acquisition drive
20 Jan 2012 | by Matthew Chapman
Movie rental chain Blockbuster is running its "most aggressive" customer acquisition campaign by offering two weeks of free physical film rentals to those who sign up in its stores.
Time Out boosts deals service with Keynoir acquisition
23 Nov 2011 | by Sarah Shearman
Time Out Group is expanding its daily deals service with the acquisition of Keynoir for an undisclosed sum, in a move to boost transactions on its travel and destination websites.
Starbucks enters juice market with $30m acquisition
11 Nov 2011 | by John Reynolds
Starbucks is paying $30m to acquire US juice business Evolution Fresh as it looks to tap into the growing demand for healthy food and drink.
Ipsos eyes up 'new frontiers' following Synovate acquisition
28 Oct 2011 | by Sam Howroyd
Ipsos' half a billion pound acquisition of Synovate from Aegis could be seen as a risk in these difficult economic times but, says Ipsos MORI chief executive Ben Page, "it's a risk worth taking".
Ipsos completes acquisition of Synovate
13 Oct 2011 | by Emily Tan
PARIS - Ipsos has successfully completed the acquisition of Synovate for an enterprise value of US$723m. This transaction makes Ipsos the third largest global market research company.
SapientNitro bolsters digital offer with acquisition of DAD
08 Sep 2011 | by Anne Cassidy
SapientNitro has acquired DAD, the digital and direct marketing agency, in a deal worth £26 million.
Google: an acquisition timeline, 2004...present
17 Aug 2011 | by Sarah Shearman
From Picasa in 2004 to Motorola in 2011, Google is no stranger to putting its hand in its pocket for large and small deals.
Aegis expands Isobar with Austrian acquisition
16 Aug 2011 | by Sophie Maden
Aegis has acquired Austria-based digital creative agency Pjure for an undisclosed sum, to add to its Isobar network.
Google bolsters daily deals offering with Dealmap acquisition
02 Aug 2011 | by Sarah Shearman
Google has acquired the daily offers startup, Dealmap, for an undisclosed sum, as it looks to grow its share in the location-based deals marketplace.
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