Brand in the news: Comparethemarket.com
28 Apr 2009 | by Richard Morris, Managing director, Identica
Who'd have thought it? It has taken an online financial and utility services aggregator to remind us all just what we're meant to be doing.
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When running a campaign that puns your own brand (comparethemeerkat.com), you have to be confident that people will know what you're talking about.
Who'd have thought it? It has taken an online financial and utility services aggregator to remind us all just what we're meant to be doing.
Aleksandr Orlov kicks off his new podcast chat show with special guest, David 'the Hoff' Hasselhoff in this new online campaign from VCCP.
LONDON - Comparethemarket.com is introducing an additional brand mascot this week called Sergei...alongside existing mascot Aleksandr in a TV ad, which breaks Thursday. According to comparethemarket.com ...
LONDON - Price comparison website Comparethemarket.com is this weekend unveiling its latest...show, including stick-wielding violence, he compares Comparethemeerkat.com with Comparethemarket.com ... know about my meerkat business, not other website, Comparethemarket.com, which is for humans searching ... ,000 Twitter followers. Comparethemarket.com was launched in 2006 as a motor insurance price comparison site ...
Comparethemarket.com, an insurance price-comparison website, is to continue its sponsorship
LONDON - Mark Vile, marketing director at Comparethemarket.com won digital marketer of the year...Vile walked away with the top marketing prize for turning comparethemarket.com into a household name. The judges commended him for channeling the brand's 25m marketing budget into effective TV ads and original digital marketing campaigns. The coveted agency of the year prize went to AKQA for the second ...
VCCP has retained the £20 million ad account for the price comparison website comparethemarket.com...sites to hunt for the best deals online. Mark Vile, the marketing director for comparethemarket.com ...
LONDON - The success of the 'Comparethemeerkat' campaign for Comparethemarket.com has driven
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.