Digital choice: Comparethemarket.com
04 Feb 2009 | by Ben Mason, Head of digital communications, Cake
When running a campaign that puns your own brand (comparethemeerkat.com), you have to be confident
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Alexandr the meerkat launches blooper viral
18 Mar 2009 | by Noel Bussey
Alexandr, the cravat-wearing meerkat owner of comparethemeerkat.com.
Comparethemarket uses Twitter to invite public to star in ads
01 Apr 2009 | by Jacquie Bowser
-fareast-language:#0400; mso-bidi-language:#0400;} Orlov, the cravat-wearing owner of Comparethemeerkat.com ... name, a photo and a quote about 'how they like Comparethemeerkat.com', before midday today, April 1. Orlov wrote on his Twitter page : 'Would you like to appear on my new comparethemeerkat.com website? I ...
Comparethemarket appoints Steak to search account
29 Sep 2010 | by Sarah Shearman
comparethemeerkat.com marketing campaign , created by VCCP. Yesterday (28 September) Comparethemarket ...
Aleksandr the meerkat to interview Piers Morgan
24 Sep 2009 | by Hadassah Nymark
The meerkat puppet will interview Morgan, as well as a host of celebrities and well-known figures, on his own web show. Aleksandr has won a cult following of more than 500,000 fans since his first debut in the Comparethemarket.com ad, which aired in January where he was shown plugging his website comparethemeerkat.com ...
Meerkat turned into £19.95 talking toy in Harrods
19 Oct 2009 | by Daniel Farey-Jones
Each sale of the toy includes a donation of 4.34 plus VAT to London Zoo charity ZSL. The toy Aleksander will say his "Simples" catchphrase and distinctive squeak when his belly is squeezed. Prospective customers are being advised to visit Comparethemeerkat.com to find out when exactly the toys go on sale ...
Comparethemarket.com introduces nerdy meerkat character
21 Apr 2009 | by Joe Thomas
-fareast-language:#0400; mso-bidi-language:#0400;} Sergei, who is 'head of IT' at comparethemeerkat.com, will star ...
Aleksandr Orlov shares new TV ad with Facebook friends first
02 Oct 2009 | by Darren Davidson
in the Comparethemarket.com ad, which aired in January, where he was shown plugging his website comparethemeerkat.com ...
Comparethemarket.com unveils latest TV ad and viral
03 Jul 2009 | by Ben Bold
Created by creative agency VCCP, the 20-second ad breaks on Sunday evening (July 5) and features the Russian meerkat addressing viewers from his mansion. Through the medium of a Punch and Judy-style puppet show, including stick-wielding violence, he compares Comparethemeerkat.com with Comparethemarket ...
The Work: Private view
23 Jan 2009
. An aristocratic Russian meerkat explains that his site, comparethemeerkat.com (I know, you can see what's coming ... for myself. It doesn't rock at all. It's functional at best. Comparethemeerkat.com, on the other hand, does ... is entertaining enough, with a bizarre East European aristocratic meerkat from comparethemeerkat.com. The campaign ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
