MEDIA: Why TV has now tuned in to the benefits of good PR
04 Sep 1998 | by MAGGIE BROWN
and programme areas - Carlton TV and ITV - are facing a PR crunch this autumn. In many ways Carlton ...
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It may come as a surprise to those readers now bent under the weight of credit card bills...It may come as a surprise to those readers now bent under the weight of credit card bills, but irrefutable proof reaches me that the economy really is on the up. The lead comes from no less than the Hon Aurelia Cecil, a director of high class party organiser Fait Accompli, whose recent Ritz bash ...
and programme areas - Carlton TV and ITV - are facing a PR crunch this autumn. In many ways Carlton ...
that it represents, is a credit to the PRCA, the Frontline executive and its chair, Piers Shervington. Those PRCA ...
at the Highcliff Hotel - the main conference venue - does not have a credit card machine. Some industry sources were convinced the Highcliff bar did cater for credit cards at last year s Conservative Party ... the credit card machine being wheeled out. A bottle opener at the Highcliff denied the rumour ...
quarter of the agency's revenue in 2002. Agency staff credit her success to her creativity, which has ... than two years. After starting out at LBA PR, she is credited with expanding Shine's work ... manager Mark Maguire is credited with playing a key role in winning Egg its current impressive media ...
for it to succeed it would have to give sponsors an appropriate on-screen credit as has been the case ...
creditable sixth out of 18, denied the claims. They were strategic and used the yellow flags very well ...
on the social cost of credit-scoring - both issues of burning topicality, I am told. They have even ...
Barclaycard asked Lexis PR to step in and make its credit card friendly and modern to a broad audience, because it was worried that the card was perceived as tired and expensive. With the further ... applications, Lexis decided to shift the credit card off the personal finance pages and on to the news ...
unscripted. As well as crunching the numbers, CNBC tries to add colour and get under the skin of companies ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.