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NEWS: Apple’s European PR comes to the crunch

Apple Computer, the beleaguered US computer maker, is to review the whole of its Europcan public relations.

STOP PRESS: Freeserve hands Larkspur consumer brief

it was considering legal action against Freeserve business partner HFC Bankover its Marbles credit card....ISP Freeserve has appointed Larkspur on a consumer brief following a three-way pitch. Larkspur replaces Marbles PR, which resigned the account in October (PR Week, 22 October) because it was considering legal action against Freeserve business partner HFC Bankover its Marbles credit card. ...

Diary: Harvard PR shot an e-mail into the air, it fell to earth they knew not where

. Credit to Harvard though. It immediately apologised for e-mails which went out to people it had not met ...

INTERNATIONAL: Cisco beefs up corporate teams as Wills moves up

SAN JOSE: Cisco Systems is once again shuffling its PR deck, looking for five high-level executives to fill one existing position and four new posts. Senior corporate PR manager Doug Wills, whose team has been credited with steering the company into major mainstream and business media ...

Microsoft raids WS to fill public affairs post

Michael Burrell will take overall control of the BT account, which Lambert was credited with winning ...

Thomson hires FD as Marconi battle nears

. Thomson s bankers, Credit Suisse First Boston, organised the selection process last month and chose FD ...

INTERNATIONAL: Reshuffle puts Ladousse in charge of IBM France PR

, Credit Agricole, and the Association of French Language Universities. IBM France has employed ...

Ruder Finn will conduct SEMI’s global PR agenda

the credit it deserves for its role in enabling the advancement of technology, said SEMI s vice ...

Dell goes to Devillard for Euro PR strategies

direct and make credit card purchases. The company is also seeking to expand into smaller south ...

CAMPAIGNS: JUDGE AND JURY; Cutting through the problems at technology’s cutting edge

responsible for integrating all the information systems. To its credit, IBM also decided to implement ...

 

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