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Jill McDonald, McDonald's senior vice-president and chief marketing officer, UK and Northern Europe, said that the chain would step up its menu innovation at all levels over the coming year. She added that the credit crunch could work in the fast-food chain's favour. 'As people fall out ...
While consumers have been counting the cost of the credit crunch, brands have relied on price ... to eat, so people tend to economise in other areas,' he says. Indeed, one effect of the credit crunch ... by the credit crunch. The 24% value growth of bread brand Warburtons, taking it to fifth place in the table ...
, demonstrates that 'cans are still one of the most convenient forms of packaging', says Garner. As the credit crunch and food price-rises grind on, own-label products are no longer being viewed with suspicion ...
in their droves. Since the credit crunch took a hold, membership of the site has shot up by 40%. Notably, comedy ... campaigns, we have not included the words credit crunch or price-cutting,' he adds. 'These terms have become ... the credit crunch began. In January, 7.9m users made 15.8m separate visits to the site which resulted in 76m ...
to Northern Rock's collapse, 2008 was a year of extremes. The economy: Credit crunch fatigue 2008 ...
, Abbey B During the chaos caused by the credit crunch last year, some of the worst-affected high ... for the first half of the year, and plans to expand its 144-strong chain. Credit must go in no small part to low ...
The range comprises four different flavours Oreo, Strawberry Shortcake, Maltesers and Caramel Crunch. The creative idea for the ad is based around love, specifically expressed as "You never forget your first Krushem". ...
to reassure consumers. 2 Credit-crunch chic 'Because you're worth it' has been replaced by 'Can you ...
The drink is a combination of icy slush and dairy, and comes in four flavours: Strawberry Shortcake, Cookies 'n' Cream, Chocolate Crumble and Caramel Crunch. It will be trialled in 21 outlets across the Midlands. If the trial is successful, the drinks will be rolled out nationally, along with a healthier ...
The fast food company trialled the range last year as part of a drive to expand its offering to young people. The range comprises four different flavours Oreo, Strawberry Shortcake, Maltesers and Caramel Crunch. The creative idea for the ad is based around love, specifically expressed as "You never ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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