eBay moves to offer automated product recommendations
22 Nov 2011 | by Sarah Shearman
EBay has acquired recommendations start-up Hunch for a reported sum of $80m (£51m).
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Online retailer eBay is on the hunt for an agency to engage with its employees across its UK and European businesses.
EBay has acquired recommendations start-up Hunch for a reported sum of $80m (£51m).
EBay has appointed Germany's DDB Tribal and Carat to handle its advertising and media accounts respectively in Europe.
Bartle Bogle Hegarty (BBH) has parted ways with eBay and its £22m pan-European advertising account just over a year since winning it, due to "marketing priority changes within eBay".
Alex Marks, eBay's head of international business marketing, is leaving the company to set up a consultancy.
EBay, the world's largest online marketplace, has launched the new version of its mobile site, optimised for smartphones.
EBay is rolling out its largest ad campaign to date, to back its Fashion Outlet site offering lower prices on around 30 big-name fashion brands.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.