Yahoo appoints internal candidate Spilman as chief marketing officer
21 May 2012 | by Sarah Shearman
. The company has also confirmed that Sam Shrauger, a former executive at Ebay's PayPal, who was hired last ...
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Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
ebay 12,662 18% -9 65 Honda 12,647 -11% 20 66 Zara ...
Nectar introduces Gift Horse brand character to promote online discounts
08 May 2012 | by Sarah Shearman
A TV ad created by G2 Joshua introduces the brand character, which is a cuddly toy horse. It directs internet shoppers to Nectar's eShop, where they can use Nectar points to get discounts from over 500 brands including Debenhams, easyJet and eBay. It tells the viewer "not to look a gift horse ...
Revolution: Social Media - ROI: Like it or lump it
04 May 2012 | by Kim Benjamin
Jamthe, social media strategist, eBay RETURN ON INFLUENCE AUTHOR: 'SOCIAL CAN DELIVER BETTER ROI ...
Olympic organisers must prepare for huge demand on mobile network, says eBay
03 May 2012 | by Matthew Chapman
EBay has warned Locog about being ready for the "unprecedented demand" that will be placed...retail director for eBay, said: "London 2012 organisers must ensure plans are in place to cope ... countries today, according to the Everything Everywhere lobbying campaign. Concerns expressed by eBay ...
O2 takes aim at PayPal with mobile payments service
26 Apr 2012 | by Sarah Shearman
-lauded Pingit app . It also has a barcode scanner feature, similar to eBay's popular mobile app, to enable ...
Third of top 50 websites automatically share user data with third parties
18 Apr 2012 | by Daniel Farey-Jones
The company, TRUSTe, studied privacy policies across the leading 50 websites in the UK (as defined by web analytics firm Alexa in March), which include Facebook, eBay and The Guardian. It did ... on the website. The company, which provides services to brands including Apple and eBay, claims its own green ...
Taming the data deluge
05 Apr 2012 | by David Benady
. They are 10 times more likely to use Twitter than 'carnivores', tend to shop at Next and use eBay. The way ...
Adwatch (April 4) ) top 20 recall: The Guardian
04 Apr 2012 | by Gareth James, Executive creative director, TMW
= ( ) eBay DDB D sseldorf, DDB UK/ Carat 30 9 (15=) Currys/PC World M ...
Revolution: May 2012 features list
26 Mar 2012 | by Kim Benjamin
with brands such as eBay and American Express using the medium within their display advertising, while a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
