Yahoo! closes European auction sites and will promote eBay
23 May 2002 | by Staff,
LONDON - Yahoo! is to close its European auction sites and will instead promote US rival eBay, already dominant in the European auction market.
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LETTER FROM AMERICA: Even 'harmless' lies can tarnish the PR industry - The PR stunt that kickstarted the success of auction website eBay should be a source of shame for PROs, says US commentator Paul Holmes
19 Jul 2002 | by PAUL HOLMES, editor of www.holmesreport.com
In June 1998, Newsday ran a story on auction website eBay. It was a touching tale, giving a human-interest flavour to a spectacular business success.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
