EBay seeks agency for £3m offline advertising drive
04 Dec 2003 | by Rachel Gardner,
SAN FRANCISCO - The online auction site eBay has approached several UK agencies with a view to launching its first offline advertising campaign.
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Ebay seeks agency for £3m offline ad drive
05 Dec 2003 | by Rachel Gardner
The online auction site Ebay has approached several UK agencies with a view to launching its first offline advertising campaign.
Independent agency auctions Super Bowl ad on eBay
10 Nov 2003 | by Staff,
NEW YORK - An independent advertising agency has come up with an innovative way to win new clients -- by auctioning its services on eBay to devise a 'creatively brilliant' commercial to be screened during the Super Bowl.
eBay Motors set for PR push with hire of Waterson
10 Oct 2003
Internet auction company eBay has hired motoring specialist Waterson Communications to promote the eBay Motors section.
EBay posts record profit but is cautious about the future
25 Jul 2003 | by Anna Clark,
NEW YORK - A cautious outlook for 2003 has resulted in analysts marking down eBay's stock today, despite posting a record profit of $109.7m and recording a 57% leap in users.
MSN and eBay extend pact for convenient shopping
10 Jul 2003 | by Staff,
NEW YORK - MSN and eBay have extended their marketing agreement in a deal that will see allow people searching via the former's homepage being given links to relevant auctions on eBay.
Former Unilever interactive chief Darling joins eBay team
03 Jul 2003 | by Ravi Chandiramani,
LONDON - EBay, the world's most successful internet firm, has hired ex-Unilever interactive marketing chief Simon Darling as marketing director to boost the auction site's UK customer base of 7m.
Former Unilever interactive chief joins eBay team
03 Jul 2003 | by Ravi Chandiramani
EBay, the world's most successful internet firm, has hired ex-Unilever interactive marketing chief Simon Darling as marketing director to boost the auction site's UK customer base of seven million.
EBay vendors can bid for ads in DoubleClick deal
25 Jun 2003 | by Staff,
NEW YORK - Online auction site eBay has signed a deal with DoubleClick that will provide keyword searches to help people selling items drive traffic to their auctions.
EBay tops 1bn page views in the UK overtaking Amazon
25 Apr 2003 | by Staff,
LONDON - EBay has overtaken Amazon as the number one e-commerce site in the UK with 1bn pages being viewed on eBay sites in the UK in March 2003.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
