to remove filtersAgency of the Year: Direct Agency of the Year - Best of the rest
15 Dec 2004
, eBay's business-to-business direct mail account and the £3m account for beer brand Cobra to its client ...
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Agency of the Year: Creative Agency of the Year - Best of the rest
15 Dec 2004
account, eBay for its UK TV debut, Ambrosia, Associated New Media and ExxonMobil. The loss ...
Trading Nation taps WPN for eBay service launch task
10 Nov 2004 | by Staff,
LONDON – Trading Nation, a service that plans to sell goods on eBay on behalf of people, has...Trading Nation is based on the idea that while the use of eBay is growing dramatically, the vast majority of people buy but do not sell despite UK households having up to £3.2bn unused worth of goods ... , charities and businesses who want to sell items on eBay but either lack the resources, the skills ...
Loot shifts spend to direct with drive through Liquid
08 Sep 2004 | by Ben Bold,
The title is hoping to bolster its circulation in the face of competition from specialist titles such as Auto Trader, classified ad sections of regional papers and the growth of websites such as eBay that threaten the domain of its Loot.com service. Loot, owned by Associated Newspapers, is shifting some ...
Direct news: Loot appoints Liquid to boost circulation
08 Sep 2004 | by Ben Bold
The title is hoping to bolster its circulation in the face of competition from specialist titles such as Auto Trader, classified ad sections of regional papers and the growth of websites such as eBay that threaten the domain of its Loot.com service. Loot, owned by Associated Newspapers, is shifting some ...
EBay urges retailers to use site as online shopfront
02 Sep 2004 | by Ben Bold,
LONDON – EBay is preparing its first direct mail campaign to encourage retailers and businesses...Vodaphone and Thompson Holidays that already use eBay to sell their products. The number of third-party brands that use eBay as a sales channel has risen from 110,000 to 180,000 in the past year. Last month, eBay tasked DLKW Dialogue with an online push for the end of the year. It followed the hiring of sister ...
eBay urges retailers to use website as shopfront
02 Sep 2004 | by Ben Bold
eBay is preparing its first direct mail campaign to encourage retailers and businesses to use its...Vodafone and Thomson Holidays that already use eBay to sell their products. The number of third-party brands that use eBay as a sales channel has risen from 110,000 to 180,000 in the past year. Last month eBay tasked DLKW Dialogue with an online marketing push for the end of the year. It followed the hiring ...
RNLI in digital advertising drive to target young donors
25 Aug 2004 | by Ben Bold,
The charity is launching a digital campaign incorporating banners and pop-ups. The campaign, which was overseen by RNLI supporter marketing manager Geraldine Cetin, breaks on August 28 and will appear on websites including eBay. The advertising emphasises the fact that the RNLI relies ...
EBay appoints DLKW Dialogue for online project
20 Aug 2004 | by Jennifer Whitehead,
LONDON - EBay has hired DLKW Dialogue to develop an online project to appear towards the end...-up agency Lean Mean Fighting Machine. The appointment comes after EBay named sister advertising agency ... push in the UK. EBay is staying tight-lipped about its marketing plans but has completely overhauled ... Seventy Seven to handle its PR. Ebay does not have a retained digital agency. The shake-up comes after ...
Direct news: Save the Children plans online campaign
11 Aug 2004
Proximity London, the work includes banner ads and pop-ups that will appear on sites including handbag, eBay
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
