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EBay and BBH part company after marketing changes

Bartle Bogle Hegarty (BBH) has parted ways with eBay and its £22m pan-European advertising account...final pitch against Fallon and French agency, Legg. The review was called following eBay's decision ... for the auction site includes the current eBay Fashion Outlet work which is running in the UK as well as on TV in France. EBay was unavailable for comment. ...

Branding Agency of the Year: The Partners

operator's international marketing teams. The Partners' status as 'European brand guardians' for eBay also ... earlier this year: 'Creativity is the future of business success.' Focus on - eBay Fashion Outlet When eBay devised its Fashion Outlet site, it called in The Partners to position the hub as a credible ...

Trading Places: This week's people moves in advertising, marketing and media

With high-profile departures from Channel 5 and eBay, and equally high-profile appointments at M....( Marketing ) Alex Marks, eBay's head of international business marketing, is leaving the company to set ...

Think BR: Are big agencies failing to engage in local?

The Local Social Summit, hosted for the second year last week by co-founders Dylan Fuller (Ebay's UK head of adcommerce) and Simon Baptist (group head of syndication and social media at European Directories), was billed as "an independent platform for knowledge sharing and networking for global thought ...

Digital Leagues 2010

% affiliate, 10% media, 8% other. Clients include Pizza Hut, eBay, Roche Pharmaceutical. www ...

WPP's Wunderman to acquire majority stake in Singapore digital agency

.5m ( 719,000). The agency was founded in 2002 and employs 22 staff. Clients include eBay, Ministry ...

Dentsu attempts digital landgrab with AKQA bid

for Burger King, eBay and Vauxhall while at DLKW. ...

Carat scoops £2m PayPal media work

Carat, which handles media for PayPal's owner, eBay, won the business in a competitive pitch, following the recent appointment of Krow to handle PayPal's creative account. Media was previously ... for the brand. The first campaign will aim to promote PayPal as a payment option for websites other than eBay ...

AKQA hires creative team

Bennett and Battersby were formerly at digital and creative agency 20:20 where they created digital campaigns for clients including Virgin 1, COI and Diageo. They also developed campaigns for Burger King, eBay and Vauxhall while at DLKW. Daniel Bonner, AKQA chief creative officer, said: "Matt ...

Krow beats three to PayPal account

than eBay. The service is best known for its links to the online auction site, but it can also be used ...

 

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