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Apple cements most valuable brand status as UK's giants slide

ebay 12,662 18% -9 65 Honda 12,647 -11% 20 66 Zara ...

eBay unveils debut UK sport sponsorship

Online auction and shopping site eBay is making its first push into sports sponsorship in the UK...). The team will carry eBay branding on its vehicles. The deal was negotiated by sports agency Generate. The move comes as eBay looks to promote its motoring section. It will activate the partnership through experiential, PR and social media. Andrew Hooks, head of eBay Motors in Europe, said: 'The BTCC is a great fit ...

Editor's comment: The power behind marketing

vocal about industry issues. 2. ALL HAIL ONLINE AND ECOMMERCE From Gocompare to Asos and eBay ...

Power 100: 100 to 50

at Phones4U is a well-known face on the marketing circuit. 74: MIRIAM LAHAGE - EBAY Auction site eBay has been attempting to establish itself as a style destination over the past 12 months. At the heart of the marketing push has been Lahage, general manager of eBay Fashion. Since her appointment last ...

BMW ramps up ecommerce offering with eBay store

BMW, the car manufacturer, is launching a store on eBay UK to meet demand from motoring enthusiasts...BMW claims to be the first carmaker in the UK to sell directly through eBay UK. From today ... BMW dealer to make a purchase. As such we see eBay as the perfect solution for them. "By embracing ... through what is a new retail channel for BMW," he said. Motoring has become a major focus for eBay ...

Marketing Society Marketer of the Year

, including Asos.com, eBay and Mothercare, while a deal with French retail group Carrefour greatly extended ...

BEST GLOBAL BRANDS 2010: Apple fails to break into top flight

% 43 46 EBAY 8,453 7,350 15% 44 41 GUCCI 8,346 8,182 2 ...

The Work

,000 Facebook friends are part of an active fan club, and his dolls are now changing hands on eBay for 100 ... works with brands including eBay, Sainsbury's and T-Mobile. "As broadband removes traditional ...

Interbrand's Top 100 global brands 2009

% US 46 eBay 7,350 -8% US 47 Siemens ...

And in the real world... M&S, Ebay, Nokia, GM and more

Ebay yesterday agreed to sell 65 per cent of its Skype shares to a group of private investors ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.